What matters is not 'WHAT' you say but 'HOW' you say it..

As the story goes...

It was a bright sunny morning and there was a familiar blind beggar on the street side. He was holding his usual sign asking for money. The usual "I'm hungry" with his empty bowl.
Many people passed by but none of them bothered to drop a coin. It turned afternoon, still the bowl empty. May be they were too busy or he was too insignificant.
A young man who was observing him from quite a some time, approached him and said "I don't have any coins to give you but I have something to write that will reward you!!". Puzzled, upset but hopeful beggar agreed. The young man took the board, wrote something and walked away.
Suddenly a miracle happened. The next passerby stops, reads the sign, and drops a coin in the beggar's cup. Same thing happens again. And again. Everyone walking by drops in some change. The beggar's bowl began to fill, one coin after the another, it was full by the evening.
The next day, it's even better. Finally, the old man can't stand it. He can't figure out what the young man could possibly have written on his sign that made such a big difference. He stops someone and asks him to read it aloud.

"It says, 'Its a beautiful day and I can't see it.'"

Actually, what matters is not 'WHAT' you say but 'HOW' you say it...